Sunday, November 16, 2008

Advertising: Getting Creative

Do you ever think about what goes into creating ads for the endless sea of products for sale in the world? Well, on one of my many sleepless nights, I accidentally came across two blogs (Clusta & ...,staat) that I totally love, and discovered just how much time & effort is invested by companies that design ad campaigns. Forget for a minute about advertisers trying to sell you stuff that you don’t need by making you think that you need it. I hate being brainwashed just as much as the next person. Instead, look beyond the selling aspect to the art, the photography, the digital media, etc. Talk about super creative concepts. I mean, the work that the design people do is really phenomenal. I wish I had that kind of talent.

If you like what you see on those blogs, you can see even more by checking out the official sites for those two companies. Here are the links:

Clusta (client's include Kellogg’s, Smirnoff, Wrigley's, etc. )

...,staat (client's include Nike, Levi’s, Heineken, etc.)


JB

9 comments:

  1. Clusta loves you too, keep intouch

    mezzetty

    www.clusta.com
    www.mezzetty.com

    ReplyDelete
  2. You had me at grace jones...thanks clusta your work is amazing and if no one gets it too bad they are art dead.

    JB

    ReplyDelete
  3. About creativity:
    I often find some of the whacko ad Ideas quite interestin myself and I go.. wow.. who wud have thought of that!!
    I am checking out the blogs u suggested.

    Later buddy! :)

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  4. First of all how true

    and second of all the name of your blog pretty much made me smile.

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  5. i do some of that at work, and you're right, no one would ever believe how much goes into it! even trying to be creative enough in the very beginning to come up with some crazy farfetched idea that might grab people. and for the most part people discard it and are annoyed by it haha.

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  6. Hanna... your right and it takes a a lot to be creative and on it all the time. Thanks for dropping by. Keep doing art and keep exploring the outer boundaries that no one else dares to visit.

    Peace
    JB

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  7. Also-- I see on your playlist that you had Duffy-- I recommend you check out "I'm Scared" If you haven't fallen in love already :)

    ReplyDelete
  8. Saveyoursoul no i haven't fallen in love yet.. Also I'm scared too if you have read my blog love has broken me so i'm taking some down time. Thanks for the musical tip i am going to check it out.

    Take Care
    JB

    ReplyDelete
  9. As a fellow creative - was a Senior Designer for McDonald's Uk and a Design Manager for a publishing company in London - there is so much that goes into a simple ad. People have no idea how much work goes into one seemingly simple message for a product. Tis a crazy world hehe

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Thanks so much for taking the time to leave a comment. Check back for my response and/or Eddy's. We love hearing from you! Peace, JB (blog owner) and Eddy ("super great cuz" & frequent guest blogger)

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